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Blueprint Gaming

By Michael Macneil on Thursday, 13 March 2025

Blueprint Gaming is a leading UK-based slot game developer, now part of Germany's Merkur Group, producing both online and land-based casino titles. They operate in regulated markets worldwide, with games available on over 100,000 physical terminals across the UK, Germany, and Italy, and online in nearly 20 languages and 30 currencies. Founded in 2001 in Atlanta, Blueprint has grown into a major player in the iGaming industry, strengthened by their full acquisition by the Merkur Group in 2012.

Blueprint remains focused on slot games, releasing around 20 unique titles annually, with a strong reputation for quality and innovation. They also support third-party developers through an initiative that enables content on their robust RGS (remote gaming server) platform, encouraging diversification and creativity.

Website Overview

ID Studio has delivered a dynamic marketing website and operator portal for Blueprint Gaming.

  • Brand & creative exploration
  • Core objective-driven design defined during planning and strategy meetings
  • Memorable web experience, leveraging brand assets 
  • Responsive, mobile and tablet-friendly framework
  • Core objective-driven development
  • Clean, highly flexible modular Laravel framework CMS
  • Easy maintained by Blueprint Gaming team members
Blueprint Gaming